Bright ICE

Bright ICE^™ is scientifically formulated with advanced, PVD Chrome, technology to give “traditionalists” the classic “chrome” look of the 1960’s, without all of the headaches of traditional chrome.  Bright ICE is available for all makes and models up to 22” wheels.

Bold and beautiful, bright ICE distinguishes you at every turn and ensures you’ll Arrive in Style.

Notice the reflection of nearby grass in our mirror-like finish!

Bright ICE is much more than just beautiful—our proprietary application technology forms a glove around the entire wheel that provides unmatched and guaranteed protection.